SMALL business owners in the Tamworth region have gathered to share thoughts, ideas, stories and even friendship and support at an event on Tuesday.
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The Diversify, Adapt and Survive seminar was run for Small Business Month in October, and about 30 local companies signed up to attend virtually and in person.
University of New England's SMART Region Incubator collaborated with Tamworth Regional Council (TRC) to bring a variety of voices from the industry to the table.
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As the world navigates the rough waters of the COVID-19 pandemic and its economic aftermath, presenters ran workshops on how to diversify, adapt and survive.
TRC economic development officer Karina Tyler said she was confident everyone involved got something out of it.
"The presenters were amazing, they were really good at sharing their stories and giving insight into what they've been through in a tough 12 months, and being so open and honest meant people could relate," she said.
The panel included ManageHealth founder Peter Annis-Brown, Ben Coombes of The Welder's Dog, Big Sky Relocations' Amy Kelly and Chris Watson of Chris Watson Travel. Rural Financial Counselling Service NSW also presented tips.
Ms Tyler said the seminar served as a point for business owners to connect, as well as to learn, and that's why it was integral to adapt and run it in a COVID-safe way.
"That's why we did a truly local event, to create a sense of community, and that's now more important than ever ever, when we have to rely on each other for our livelihoods," she said.